- Rename Microsoft. Henceforth you shall be called, "The Software Giant," a term I coined in reference to The Software Giant long ago. This not only reflects the nature of the company, but is in homage to me, which is just obvious.
- Dump the Microsoft Windows Phone 7 Phone. Seriously. You jumped the shark on that thing when you hard-coded facebook into it. Can you imagine walking around with a device that featured MySpace AND YOU COULDN'T GET RID OF IT? Seriously, Software Giant, WTF were you thinking?
- All Software Giant Press Releases should be written by Tech Genius and Weight Loss Expert Paul Thurrott. Obviously.
- Give Steve Ballmer a new title. The original article said to fire him, but in retrospect, that's a bad idea. I've thought long and hard about this, and I now realize that every successful company has its court jester. Ballmer can be to The Software Giant what Steve Wozniak is to Apple...a formerly great employee who pops up now and again to make an amusing comment about the company or the competition, gets some press, and then goes back quietly to his office to play with whatever gadget he bought that week. Ballmer would be perfect for this effort.
- Buy DELL and sell it for parts. Just because. Those bastard are weighing you down by slapping the Software Giant logo on cheap commodity garbage. You need to put an end to it now.
- Hire Michael Dell to replace Steve Ballmer. I know this seems to fly in the face of all logic based on my previous recommendation, but hey, I'm a professional critic. I don't get paid to make this work.
- Develop for Apple products so you can make the best damn software in the world again. Microsoft Word? Originally written for the Mac. Excel? Ditto. PowerPoint? Originally a Mac-only program before y'all bought it and slapped it together with Office. My point here is that all the really good Microsoft stuff was originally coded for Apple (with the exception of Windows, which was a lame attempt to rip off Apple until you came close with XP). Start writing for iOS and MacOS, and see what happens.
So that's it. If you follow my stellar recommendations, The Software Giant can once again regain its crown and be the amazing company it once was. Or you can ignore me and be the Rob Enderle of the tech world...a loser clown that gets it right once every 10 years or so. Your choice.